Approach | newcreator

Mapping the Ecosystem of Influence

The future of influencer marketing and advertising.

Consumers are 82% more likely to buy a product based on mid-micro influencer recommendations
These endorsements are 6.7x more efficient than other influencer’s
They generate 22x more conversion

We deliver Influencer Relationship Management (IRM), which is focused on gathering insights from consumer behaviors to drive a new level of value and authenticity for brands. This enables us to create year-round content and influencer relationships that are focused on answering consumer questions 24/7. Unlike other agencies we deliver an entirely new level of semantic SEO and personalized content. IRM is essential today to create authentic consumer relationships versus simply being another broadcast marketing vehicle. Our team also audits brand and agency influencer efforts to ensure they are reaching the right target audience and generating the highest levels of engagement, ROI, and conversion possible.

Creator MKT also has the unique capability of being able to identify where a piece of influential UGC content fits within a consumer's purchase journey. This enables us to insert the most authentic influencer content for each stage of the consumer journey into a brand's website or directly into a consumer social feed so they engage with it at the moment they need it. This is how we drive credible long-term engagement and conversion. Our process modernizes the customer journey to integrate content touch-points that drive higher levels of authentic peer-to-peer engagement.

We align the right content for each consumer persona together with the influencers they trust to engage consumers and drive the highest level of conversions. Then we add search, social, and programmatic data sets to automates the distribution of high-virality influencer UGC for programmatic advertising and native social content.

We supply valuable and creative influencer UGC that is authentic and has been proven to be highly engaging.

Real-time distribution of authentic branded and unbranded influencer UGC that is cleared for use as native social content and advertising.

Our proprietary methodology and social scoring process perfectly match an influencer's content and audience, with a brands target persona.

This enables us to provide brands and agencies with branded and unbranded UGC, created by the most authentic influencers and influential consumers for a specific brand.

Consumers that engage with influencers are also influential.

This enables us to provide brands and agencies with branded and unbranded UGC, created by the most authentic influencers and influential consumers for a specific brand.

Content for the consumer.

we identify where a piece of content fits within a consumers purchase journey
This enables us to insert the most authentic influencer content for each stage of the consumer journey to drive credible long-term engagement and conversion.
Our process modernizes the customer journey to integrate content touch-points to drive higher levels of authentic peer-to-peer engagement.
We align the right content for each consumer persona together with the influencers they trust to engage consumers and drive the highest level of conversions.
Then we add search, social, and programmatic data sets to automates the distribution of high-virality influencer UGC for programmatic advertising and native social content.